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The sgENGAGE Podcast

Subscribe to The sgENGAGE Podcast to hear experts from across the social good community share best practices, tips and must-know trends that will help organizations increase their impact. Formerly called the Raise & Engage Podcast.
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The sgENGAGE Podcast
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Now displaying: Page 1
Nov 7, 2016

This is a very special episode of the Raise + Engage Podcast! Host Danielle Johnson Vermenton is joined by the two marketing pros behind the #NoFilter Nonprofit program and this very podcast, Emily Popson and Clare Corriveau of Blackbaud, to share how a for-profit marketing team overhauled its plan to increase open rates and reach more people.

These two women are not only passionate about great marketing but also about helping the social good community achieve the best results possible. In this episode they share their journey and process along with actionable tips for you to use to begin crafting your own best-in-class campaign for your cause! You'll get an inside look at what sparked these marketers to take a different approach, why they chose to explore new channels, how they approached planning a year of content, and the importance of putting engagement and interactivity at the top of your organization's priority list.

If you're thinking about how to improve your nonprofit's marketing and communications efforts in 2017, tune in now!

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