Info

The ENGAGE Podcast

Subscribe to The ENGAGE Podcast to hear experts from across the social good community share best practices, tips and must-know trends that will help organizations increase their impact. Formerly called The sgENGAGE Podcast.
RSS Feed
The ENGAGE Podcast
2023
July
May
April
January


2022
December
November
October
September
August
July
June
May
April
March
February
January


2021
December
November
October
September
August
July
June
May
April
March
February
January


2020
December
November
October
September
August
July
June
May
April
March
February
January


2019
December
November
October
September
August
July
June
May
April
March
February
January


2018
December
November
October
September
August
July
June
May
April
March
February
January


2017
September
August
July
June
May
April
March
February
January


2016
December
November
October
September
August
July
June
May
April
March
February
January


Categories

All Episodes
Archives
Categories
Now displaying: Page 1
Sep 5, 2019

As a charitable organization, how can you leverage the popularity of live streaming to fundraise? How do you find a live streamer to pair up with? And how can you build and have a successful relationship with live streamers? 

Today’s episode features Alyssa Sweetman, the Charity Program Manager at Twitch. Tune in to hear her talk to Roz Lemieux, director of Blackbaud Labs, about how nonprofits and other social good organizations can work with live streamers, also known as content creators, to raise money on live streaming platforms.

Topics Discussed in this Episode:

  • What is Twitch?
  • Who is a content creator?
  • How to get started with partnering with a live streamer, or content creator
  • The kind of support or assets organizations should plan to provide content creators to build relationships and aid them in fundraising
  •  What makes for a good impact statement?
  • How live streamers make nonprofit content engaging for viewers
  • The most interesting fundraising live stream event Ally has seen
  • The different ways content creators raise money on Twitch

Resources:

Twitch

Alyssa Sweetman

Article: How to Harness the Fundraising Power of Twitch

Questions for Alyssa? Email her at Alyssa: charity@twitch.tv

Quotes:

“If you build these relationships up, they can grow every year.”

“When we think about money, we don’t often think of instantaneously give it away. So it’s often about making an emotional connection.”

“People like to feel like they have a bit of control, power, and that they can contribute.”

0 Comments
Adding comments is not available at this time.